A giant red apple will be touring the three counties ahead of the Malvern Autumn Show.

The eight-foot fruit, which is being used to promote the upcoming event, was unveiled at Westons Cider in Much Marcle earlier this week.

Westons is a key sponsor of the Three Counties Showground, which will host the Malvern Autumn Show from September 22-24.

So the cider makers’ headquarters, near Ledbury, seemed the perfect location to launch the tour.

Helen Weston, the great granddaughter of Westons founder Henry Weston, did the honours alongside show lead Kate Dufton.

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Next on the Giant Apple Tour itinerary is John Lewis in Cheltenham, with the rosy apple appearing from August 24 to September 4.

It will be at Gloucester Quays from September 4-14 finally in Worcester’s Crowngate Shopping Centre from September 14-21.

Malvern Autumn Show Festival is a three-day seasonal extravaganza held at the Three Counties Showground, in association with Westons Cider, with a whole host of celebrity chefs, gardening experts, theatres, immersive experiences and interactive demonstrations.

The show features an unmissable line-up showcasing the country’s best-known expert horticulturalists and foodie personalities, including BBC Gardeners World presenters Adam Frost and Arit Anderson, plus celebrated authors Arthur Parkinson, Ben Dark and Kiran Sidhu and Great British Bake-Off stars Crystelle Pereira and Jurgen Krauss, alongside their fellow champion baker and Strictly star John Whaite.

Highlights of this year’s show include an RHS flower show, the CANNA UK Giant Vegetables Championship, the food and drink village, and the Family Green.

The popular Garden Theatre will return for 2023, hosted by Escape to the Country presenter Nicki Chapman, who will be joined by a star-studded line-up of guests, including Ben Dark, head gardener and award-winning broadcaster working at the top of British horticulture, and Kiran Sidhu, author of the moving book, I Can Hear the Cuckoo: Life in the Wilds of Wales.